Ooh, Ahh, the New iPhones are coming. Will it take your temperature using the camera? Does it work as a food processor too? Can it handle Near Field Communication?
Near Field Communication, NFC, wasn't built for the iPhone, iPad, or Apple. NFC was created and moves forward because it works for what it was designed for, short object to object communication. It was never created to sense your presence in an airport. It is a fantastic extension of RFID technology that was developed to track shipments and products.
To that end it works perfectly.
- Are you standing at a POS terminal in the gas station and want to pay for your purchase with your phone...You can do that
- Are you interested in Birthday cards that link to a Facebook page...You can do that
- Do you want your trading cards to come to life on your phone...You can do that
It seems to be a miracle that NFC has come so far without the need for an iPhone presence. What would we do if the iPhone never had NFC?
I think the world will continue to rotate on it's axis, the sun would still rise in the East, and NFC will continue to grow. You don't have to take my work for it, just Google 'Near Field Communication' and see the results for yourself. Android based phones have 70+% of the global market, it is only in the US that Apple still has a more than 40% user adoption. It may come as a surprise to some, but the rest of the world has smartphones that have NFC capabilities.
It may also come as a shock to some when Apple starts adding features already available in most modern smartphones in order to stay competitive. No tech company can live in a void (unless your RIM), and no company stays around without meeting users demands. So, take heart NFC brethren, the winds of change will come to Cupertino. It may just take a little kick in the pants for them to realize it.